HISTORY
VDK - the art of skin care
Creation of the Name Skin Care cosmetics brand with the main mission of making products for auxiliary skincare: masks, patches, etc.
Development and launch of the Name Skin Care brand.
Name Skin Care brand entering the major sales markets in Eastern Europe.
Development of idea, philosophy and formulas for the HISKIN brand products.
Launching of the HISKIN brand, start of the sales.
Name Skin Care becomes brand No 1 in online sales in the sheet face mask category
Rebranding: Name Skin Care becomes NSC (changing logo design to a new one which is more up-to-date).
New vector of development for NSC (switching from creating exclusively auxiliary skincare products to primary skincare too: starting the production of toners, serums, anti-cellulite series, and clay masks.
NSC: launched new products in the facial care, hair care and body care categories. HISKIN: introduced new lines of care products, the concept of which is based on the simplification of the skincare system and the versatility of cosmetic products.
New era: VDK Global! VDK is reaching a new international level. Now it’s even easier to purchase our cosmetics! Launching of the official Instagram - @vdk.global
To be continued…
History of VDK
BEGINNING
In 2015, a team of skincare experts decided to create an international cosmetics brand using all the most innovative Korean beauty technologies.
We were motivated by a desire to make high quality Korean skincare products more accessible to customers outside of the Republic.
Visiting cosmetics trade fairs all over the world, we noticed that many cutting-edge Korean brands are not accessible to mass market consumers, and this made us ask ourselves how, in our modern world, we can preserve the effectiveness of beauty formulas and at the same time make them accessible for mass market.
This is how the concept of the first Name Skin Care brand was born. The original idea was for the brand to specialize in effective and non-expensive additional care: sheet masks, patches, alginate masks. In three years, it managed to take up a leading position in sheet mask sales among the youth in a number of Eastern European countries.
The idea on which our second brand, HISKIN, was based, emerged in Korea in the 2000s and became the signature of the Korean cosmetology for years to come. We’re talking about the world-renowned multi-step skincare system.
We had the idea of adapting this system to the needs of today and created three series using the most famous cosmetics components (collagen, hyaluronic acid, snail mucin). HISKIN’s trademark is little circles on the packaging that show to which skincare step every product belongs. Thanks to this, anyone who encounters the Korean multi-step skincare routine for the first time can easily navigate it.
NEW ERA
“We keep developing and want to make the fans of our brands happy with new products”.
In 2021 we continued developing the HISKIN and NSC brands and expanding their assortment range.
The NSC brand significantly expanded its assortment. We launched new products in the facial care, hair care and body care categories.
Meanwhile HISKIN has introduced to the market new lines of care products, the concept of which is based on the simplification of the skincare system and the versatility of cosmetic products.